Build for beyond.

Our Mission

Empower for-purpose organisations making a meaningful difference in the world.

Whether you’re building business or a not-for-profit, leading a team of change-makers or hustling as a solopreneur, we’re here for you. We build strategy, train talent and design systems for success and scale.

Our Vision

Change the world.

One cause at a time. Because we need all kinds of good people doing all kinds of good work to create meaningful change. Whether you’re passionate about community development, anti-human trafficking or freedom business, we create change. Together.

Our Values

Play

We delight in play.

We believe that embracing a state of play fuels curiosity and creativity.

Learn

We cultivate curiosity.

We believe asking good questions leads to building good solutions.

Create

We nurture innovation.

We commit to creating solutions in collaboration with your team.

Meet Ruth

  • Founder | Chief Play Architect

    Ruth delights in partnering with for-purpose organisations making a meaningful difference in the world.

    Ruth's strong heart for justice and advocacy led her to play with leading for-purpose organisations specialising in aid and development, anti-human trafficking and justice across Australia, Asia and Africa. She thrives in culturally and linguistically diverse environments and can communicate in languages including English, Bahasa Indonesia, Telugu and conversational Hindi.

    Ruth believes that fundraising is a truly transformational process where all stakeholders may give and receive, learn and grow. She believes in the power of ethical storytelling to bring true freedom to survivors, shift perspectives in readers and create long-term, values-aligned partnerships.

    Ruth has significant experience liaising with stakeholders, managing portfolios of private funding partnerships and fundraising across face-to-face, telephone and online platforms. Across for-purpose organisations, she has led teams, cultivated community and consistently met and exceeded fundraising targets. Utilising a collaborative appproach, Ruth has designed and implemented training, built systems and processes that are fit for purpose and metrics to measure return on investment to inform strategies for success.

    Ruth graduated with a Bachelor of Laws and Arts (Psychology major) and a Diploma of Language (Indonesian) from Monash University during 2016. She was admitted to practice as an Australian Legal Practitioner during 2019 and has significant experience as an advocate and advisor across accredited community legal centres and private practice.

    Ruth’s passion for building business for good led to the birth of PLC Coaching and Consulting during 2024.

    Ruth believes that healthy rhythms of rest, play and work are essential to a life well-lived. She can often be found exploring new places, playing in the ocean and sharing chai with people she loves.

  • "Ruth is an exceptional listener who was able to evaluate our current state, and identify gaps in our strategy. She did this with a highly relational, hope-filled approach which has catalysed us to find our vision."

    Surrender Co.

  • "Sometimes running a non-profit can feel overwhelming, but consulting with Ruth was a truly harmonising experience. It's so amazing to have someone so patient, positive and generous to talk through the core mission and the "Why?" - and then turn that into an impact-driven campaign."

    Project: Partners

  • "I loved how Ruth brings fundraising conversations back to what they are always meant to be about - connecting with and caring for the people in front of you."

    JoyCorps

  • "Ruth has an innate ability to listen and capture conversations and translate them into strategies and tangible achievements. Ruth has a passion to enable and empower individuals."

    Genesis Intelligence

  • "...intentional...highly professional."

    Bethany Consulting Services

  • "Ruth's excitement, interest, and support of my endeavors was like having a cheerleader on the sidelines with me! Her strategies and suggestions we're not pie in the sky ideas but simple things I can implement to build on what I already have going for me."

    Kelly Dyer, Lamprini

  • "Ruth is a great communicator - extremely skilled at identifying core motivations and goals. Her passion and skill in strategy and coaching is evident. Thanks Ruth!"

    Shelley Martin

Amplify your impact.

Your cause is worth it.